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	<title>Chocolate Cubed &#187; nytimes</title>
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	<link>http://chocolatecubed.com</link>
	<description>Pastry recipes and baking tips from a group of trained pastry professionals.</description>
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		<title>Innovation Creates Jobs</title>
		<link>http://chocolatecubed.com/2009/original/innovation-creates-jobs/</link>
		<comments>http://chocolatecubed.com/2009/original/innovation-creates-jobs/#comments</comments>
		<pubDate>Sun, 04 Jan 2009 20:08:48 +0000</pubDate>
		<dc:creator>Jordan Salvit</dc:creator>
				<category><![CDATA[Original]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[nytimes]]></category>
		<category><![CDATA[sem]]></category>
		<category><![CDATA[university]]></category>

		<guid isPermaLink="false">http://chocolatecubed.com/?p=91</guid>
		<description><![CDATA[This morning&#8217;s NYTimes business section had an article by Janet Rae-Dupree about the people and companies trying to get tax credits for innovation, because innovation creates jobs.  I wholeheartedly agree and want to mention a couple of examples.  Yahoo!, Google, Intel, Apple and Pfizer are just a few of the many examples of companies that [...]]]></description>
			<content:encoded><![CDATA[<p>This morning&#8217;s NYTimes business section had an <a href="http://www.nytimes.com/2009/01/04/business/04unboxed.html?partner=permalink&amp;exprod=permalink">article by Janet Rae-Dupree </a>about the people and companies trying to get tax credits for innovation, because innovation creates jobs.  I wholeheartedly agree and want to mention a couple of examples.  Yahoo!, Google, Intel, Apple and Pfizer are just a few of the many examples of companies that created hundreds of thousands of jobs by innovating.  Google&#8217;s success generated almost 20,000 jobs according to <a href="http://wiki.answers.com/Q/How_many_people_work_for_google">WikiHow</a> and that is not including all the peripheral Google-related jobs.  The <a href="http://en.wikipedia.org/wiki/Search_engine_marketing">SEM</a> business took a whole new twist when Google launched adwords and its auction model.  <a href="http://en.wikipedia.org/wiki/Search_engine_optimization">SEO</a> is now a full-time job for many people and that is because search engines now drive businesses.  </p>
<p>Joseph Stiglitz was quoted in the article as saying all our bailouts are focusing on the past, not the future.  Will throwing money at corporations for innovation work?  or should the government be investing in small businesses?  I am not sure either will work effectively.  This is a little farfetched, but what about making all college graduates publish at least 1 academic paper before graduating?  This would show them the power of creating new ideas and the validity of peer review.  I am not sure it would create jobs, but it would certainly make our society one of thinkers and creators, two ingredients for innovation.</p>
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		<title>The Road to Recovery</title>
		<link>http://chocolatecubed.com/2008/original/the-road-to-recovery/</link>
		<comments>http://chocolatecubed.com/2008/original/the-road-to-recovery/#comments</comments>
		<pubDate>Sat, 27 Dec 2008 20:41:31 +0000</pubDate>
		<dc:creator>Jordan Salvit</dc:creator>
				<category><![CDATA[Original]]></category>
		<category><![CDATA[artificial intelligence]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[new frontier]]></category>
		<category><![CDATA[nytimes]]></category>

		<guid isPermaLink="false">http://chocolatecubed.com/?p=80</guid>
		<description><![CDATA[Bob Herbert wrote an interesting op-ed piece this morning in the NY Times titled &#8220;Stop Being Stupid&#8220;.  Bob credits Madoff for saying that he paid investors with &#8220;money that wasn&#8217;t there&#8221;.  The piece ends by saying that we need to go into serious debt to jump start our economy and that we need to start [...]]]></description>
			<content:encoded><![CDATA[<p>Bob Herbert wrote an interesting op-ed piece this morning in the NY Times titled &#8220;<a href="http://www.nytimes.com/2008/12/27/opinion/27herbert.html?partner=permalink&amp;exprod=permalink">Stop Being Stupid</a>&#8220;.  Bob credits Madoff for saying that he paid investors with &#8220;money that wasn&#8217;t there&#8221;.  The piece ends by saying that we need to go into serious debt to jump start our economy and that we need to start investing in world-class infrastructure.  </p>
<p>I completely agree that the U.S. and the American people need to start watching the dollars they spend and stop spending money that isn&#8217;t there. I agree that we all need to tighten our belts and stop &#8220;the limitless consumption of trashy consumer goods&#8221;, but where is the incentive for innovation?  Not only do we need to educate, feed and provide health care for the country, but we need something to aspire to.  Kennedy put us on the Moon without knowing the science.  What is the next frontier?  Artificially Intelligent robots in every home?  Mars?  Flying Cars?  What is America&#8217;s dream?  Once we figure that out, we will be on the road to recovery.</p>
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		<title>Privacy Concern:  Verizon Wireless and Google&#8217;s Mobile Search Deal</title>
		<link>http://chocolatecubed.com/2008/original/privacy-concern-verizon-wireless-and-googles-mobile-search-deal/</link>
		<comments>http://chocolatecubed.com/2008/original/privacy-concern-verizon-wireless-and-googles-mobile-search-deal/#comments</comments>
		<pubDate>Sun, 24 Aug 2008 23:59:09 +0000</pubDate>
		<dc:creator>Jordan Salvit</dc:creator>
				<category><![CDATA[Original]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[nytimes]]></category>
		<category><![CDATA[online privacy]]></category>
		<category><![CDATA[privacy]]></category>
		<category><![CDATA[verizon]]></category>

		<guid isPermaLink="false">http://chocolatecubed.com/?p=59</guid>
		<description><![CDATA[Over the last few days, the NY Times and the WSJ have been writing about Verizon Wireless&#8217; talks with Google to have Google build a mobile search engine and operate all of Verizon&#8217;s mobile searches.  The talks started because Verizon couldn&#8217;t figure out how to create a single way to search from their phones.  In [...]]]></description>
			<content:encoded><![CDATA[<p>Over the last few days, the NY Times and the WSJ have been writing about Verizon Wireless&#8217; talks with Google to have Google build a mobile search engine and operate all of Verizon&#8217;s mobile searches.  The talks started because Verizon couldn&#8217;t figure out how to create a single way to search from their phones.  In other words,  most Verizon phones make the customer use different search methods for each thing they are looking for.  So, if you want to search for a ring tone, you have one tool.  If you want to search for a game, there is another.  If you want an app, there is another.    Here comes Google to the rescue!  <span id="more-59"></span></p>
<p>Yesterday&#8217;s <a href="http://www.nytimes.com/2008/08/23/technology/23google.html?ex=1377230400&amp;en=f3bda8dc381889f2&amp;ei=5124&amp;partner=permalink&amp;exprod=permalink">NY Times article</a> wrote about the talks and mentioned that the biggest thing holding things up are the privacy concerns that Verizon has.  The authors mentioned that Verizon hasn&#8217;t decided how much data about their customers they want to give over to Google.  I am happy Verizon is thinking about my privacy, but I am still concerned.  What data does Google want?  What kind of data is Verizon thinking about giving over?  Is it only about searches?  Does it include my subscriber status?   </p>
<p>I am going to hope that Verizon is only thinking about giving over information related to searches, because even the thought of more than that scares me.  More than search related data includes: how much I pay a month in usage charges, how long I use the phone for a day, how much money I spend in transactions over my phone, how long I have been a customer, if my GPS is on then where I travel, what my local hangouts are and anything else they know about me.  </p>
<p>In a comment to my post about where <a href="http://chocolatecubed.com/?p=30">privacy and marketers meet</a>, Roman said that I shouldn&#8217;t fear marketers because the data they have or want is relatively harmless.  I agree, I do not fear marketers.  I fear ad providers and ad networks because their networks and ad space is worthless if they cannot serve ads that will attract the right customer&#8217;s attention.  In order to optimize their ad server technology, they would love to know customer demographics, buying power and search and click patterns.  </p>
<p>If the deal goes through will Verizon allow their customers to opt-out of all the data sharing it is doing with Google?  I am sure not, because Google wants to know where you are when you search. They want to be able to serve you ads for a store right in front of you, or a restaurant down the block or reenforce a banner that is on the side of a building across from you.  Not only will they have the ability to serve local ads to you, they will also be able to interpret the meaning of your searches based on proximity.  For example, a search for the word &#8220;Prada&#8221; will be more valuable if you are on Fifth avenue in New York City than if you are in the Fort Lauderdale airport.  </p>
<p>At the end of the day, I hope we figure out how to curb all this data sharing and tracking across different media and that Verizon Wireless acts responsibly.</p>
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		<title>Lord of the Memes</title>
		<link>http://chocolatecubed.com/2008/original/lord-of-the-memes/</link>
		<comments>http://chocolatecubed.com/2008/original/lord-of-the-memes/#comments</comments>
		<pubDate>Sun, 10 Aug 2008 04:56:56 +0000</pubDate>
		<dc:creator>Jordan Salvit</dc:creator>
				<category><![CDATA[Original]]></category>
		<category><![CDATA[cool]]></category>
		<category><![CDATA[mac]]></category>
		<category><![CDATA[nytimes]]></category>

		<guid isPermaLink="false">http://chocolatecubed.com/?p=42</guid>
		<description><![CDATA[Yesterday David Brooks wrote a very funny op-ed piece in the NY Times that I wanted to share.  The piece is titled &#8220;Lord of the Memes&#8221; and is a great satirical piece about our culture and the general need for people to be part of the &#8220;in&#8221; crowd or doing the &#8220;cool&#8221; thing.  His last [...]]]></description>
			<content:encoded><![CDATA[<p>Yesterday David Brooks wrote a very funny op-ed piece in the NY Times that I wanted to share.  The piece is titled &#8220;<a title="Lord of the Memes" href="http://www.nytimes.com/2008/08/08/opinion/08brooks.html?ex=1375848000&amp;en=286fb469ea17955c&amp;ei=5124&amp;partner=permalink&amp;exprod=permalink">Lord of the Memes</a>&#8221; and is a great satirical piece about our culture and the general need for people to be part of the &#8220;in&#8221; crowd or doing the &#8220;cool&#8221; thing.  His last paragraph really defines &#8220;cool&#8221; in today&#8217;s society.  Brooks says that the goal is to be an early adopter and an early discarder.  </p>
<p>I really loved the article because as a kid everyone wants to be in the hottest crowd, but then during college I assumed I grew out of it.  In truth, I haven&#8217;t.  In the beginning of April I bought a MacBook Air thinking it is time to become a mac user and also buy the lightest one they were selling.  According to Brooks, I am just trying to be cool and become an early adopter of one of the hottest new toys on the market.  Now the question is can I afford to be an early discarder?</p>
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		<title>Is Your Criminal Background Private? Should it be?</title>
		<link>http://chocolatecubed.com/2008/original/is-your-criminal-background-private-should-it-be/</link>
		<comments>http://chocolatecubed.com/2008/original/is-your-criminal-background-private-should-it-be/#comments</comments>
		<pubDate>Sun, 03 Aug 2008 21:56:53 +0000</pubDate>
		<dc:creator>Jordan Salvit</dc:creator>
				<category><![CDATA[Original]]></category>
		<category><![CDATA[criminal background]]></category>
		<category><![CDATA[nytimes]]></category>
		<category><![CDATA[privacy]]></category>

		<guid isPermaLink="false">http://chocolatecubed.com/?p=36</guid>
		<description><![CDATA[This morning, while reading the NY Times, I came across two articles that are somewhat related and started me thinking.  The first is titled &#8220;If You Run a Red Light, Will Everyone Know?&#8221; by Brad Stone.  In this essay Stone informs his readers about a site that was just unveiled last month: CriminalSearches.com. The site is owned [...]]]></description>
			<content:encoded><![CDATA[<p>This morning, while reading the NY Times, I came across two articles that are somewhat related and started me thinking.  The first is titled &#8220;<a href="http://www.nytimes.com/2008/08/03/technology/03essay.html?ex=1375502400&amp;en=c088f5e09b684874&amp;ei=5124&amp;partner=permalink&amp;exprod=permalink">If You Run a Red Light, Will Everyone Know?</a>&#8221; by Brad Stone.  In this essay Stone informs his readers about a site that was just unveiled last month: <a href="http://CriminalSearches.com">CriminalSearches.com.</a> The site is owned by PeopleFinders and allows anyone to search public criminal records about anyone else.  All you need to know about the person is their first and last name.  This means you can look me up by just entering Jordan Salvit in the search and can see that I have no criminal offenses to my name.  As Stone points out in his blog post, &#8220;<a href="http://bits.blogs.nytimes.com/2008/08/02/is-choicepoint-a-model-of-restraint-in-releasing-criminal-records/">Is ChoicePoint a Model of Restraint in Releasing Criminal Records?</a>&#8220;, people can easily judge their peers with access to this potentially incomplete information.  In his essay, Stone notes that if you have the records corrected they will be fixed immediately on the site.  So if you had a traffic violation removed from your record in Virginia it will no longer appear on <a href="http://criminalsearches.com">CriminalSearches.com</a>.  The problem is that nothing ever gets deleted from the internet.  Once content is posted on a site and then crawled by Google and cached in their system or by <a href="http://www.archive.org/">Archive.org</a> someone can always find it.  After finishing the essay the privacy advocate in me was screaming to shut this site down.  <span id="more-36"></span></p>
<p>Then I moved on to the opinion section where Olivia Judson has a piece titled &#8220;<a href="http://www.nytimes.com/2008/08/03/opinion/03Judson.html?ex=1375416000&amp;en=765e2240531de3b6&amp;ei=5124&amp;partner=permalink&amp;exprod=permalink">Feel The Eyes Upon You</a>&#8220;.  She refers to a some scientific studies that have been done trying to understand how people react when they feel they are being watched.  In situations where people feel they are being watched, even subconsciously, it has been shown that the subjects change their behaviors.  Judson points to the eyes that are watching and ends her piece questioning if we should place more pictures of eyes around and see how they effect crime rates.  </p>
<p>I finished Judson&#8217;s piece and was torn.  Lets say we don&#8217;t take the eyes from the studies so literally.  What if everyone knew that all criminal offenses are published in an online database like CriminalSearches.com?  Would that make our society better as a whole because everyone would be worried that someone can &#8220;see&#8221; what they have done?  Although one part of me thinks we should test out putting eyes everywhere and that an online database is the right start, a larger part says no.  I believe that people can change and publishing their crimes in indelible ink on the web will cripple them for the rest of their lives.  </p>
<p>Although swayed slightly by Judson&#8217;s piece, the privacy advocate and humanist in me won out.  We need to figure out how to stop sites like CriminalSearches.com from distributing private information to the public for free and so easily.</p>
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		<title>The Power of Education</title>
		<link>http://chocolatecubed.com/2008/original/the-power-of-education/</link>
		<comments>http://chocolatecubed.com/2008/original/the-power-of-education/#comments</comments>
		<pubDate>Wed, 30 Jul 2008 06:04:09 +0000</pubDate>
		<dc:creator>Jordan Salvit</dc:creator>
				<category><![CDATA[Original]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[nytimes]]></category>
		<category><![CDATA[university]]></category>

		<guid isPermaLink="false">http://chocolatecubed.com/?p=32</guid>
		<description><![CDATA[This morning&#8217;s New York Times had an op-ed piece by David Brooks titled &#8220;The Biggest Issue&#8221; which talked about education in the U.S. and how the biggest problem facing us is the education slowdown.  Brooks makes the point that the United States education rate has slowed drastically, causing a gap between the rich and poor [...]]]></description>
			<content:encoded><![CDATA[<p>This morning&#8217;s New York Times had an op-ed piece by David Brooks titled &#8220;<a title="The Biggest Issue" href="http://www.nytimes.com/2008/07/29/opinion/29brooks.html?ex=1375070400&amp;en=7286e3c1957017ac&amp;ei=5124&amp;partner=permalink&amp;exprod=permalink">The Biggest Issue</a>&#8221; which talked about education in the U.S. and how the biggest problem facing us is the education slowdown.  Brooks makes the point that the United States education rate has slowed drastically, causing a gap between the rich and poor and stagnating growth as a society.  I agree with Brooks completely:  education is the key to our success as a country, but how do we get back on track?  How do we get more people to get higher educations?  How do we interest people to train and do better?  <span id="more-32"></span></p>
<p>As Brooks points out, Obama&#8217;s early childhood education proposals are a good start.  But I think that we need to start with the parents and teach them how to instill the value of education into each of their kids.  Most children never surpass their parents&#8217; education levels, so we need to educate the adults.  So the real question is what can we do to stimulate growth within the adult population?  Are there training seminars that keep people yearning for more and trying to innovate?  </p>
<p>Someone at my client recently attended <a href="http://www.onedayu.com/">One Day University,</a> a one day program where lecturers from the best universities across the country talk about their fields.  Is this the right idea?  Should the state and government entice people to attend one day programs like this?  Should they sponsor them?  How else do we get people motivated?  </p>
<p>This topic leaves me asking more questions than anything else.  I wish there were some simple answer to it all.</p>
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